UFC International Fight Week 2016


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The UFC International Fight Week App is the official mobile destination for fan information and social sharing. It brings UFC fans around the globe the most current list of scheduled International Fight Week events, plus robust UFC Athlete & Talent profiles, interactive maps, in-app social feeds and unparalleled interactive experiences. Fans will be able to share their fandom throughout the app directly to their individual social-media platforms. The IFW app provides a truly interactive experience for both International Fight Week attendees and fans around the world.

Key Features:
- Fan Cam – Unforgettable moments can happen at any time during UFC International Fight Week. The app’s Fan Cam allows fans to quickly access their phone’s camera, by shaking the phone, without leaving the app, ensuring no great photo opp is missed. Fans can get creative with custom overlays that put them in the middle of the action.
- My Events – Fans can scroll through the many exciting event throughout the week and populate their own personal schedule.
- Event Info – From fight cards to fighter profiles, the app includes everything a fan wants to know, including where their favorite UFC athletes and Octagon Girls will be throughout the week. A variety of maps are available to help fans find the various events and get around Las Vegas.
- The UFC IFW “Fan Zone®”
- The “It’s Time” Video Challenge – Fans are invited to record themselves imitating UFC Octagon announcer Bruce Buffer’s famous 360-degree spinning “It’s Time®” jump when announcing a fight. The fan’s submission will be paired with Bruce’s famous voice, and published to social media.
- The Ultimate Match-Up – Fans can take their photo to generate a fight card-style poster pairing them up against their favorite fighter – or someone else!
- Who Will Win – Fans can pick the winners of the UFC 200 main card. This will generate a social post touting their picks and also generate a real-time poll, showing how other IFW app users voted.